Free SEO Tools That Show You Real Data
Audit a page, check backlinks, track rankings, and see where you show up on Google Maps. Viewing your data is never metered — and most of these need no account at all.
SEO Audit
No signupInstant 0–100 on-page score for any URL, with a prioritized list of what to fix first.
Open →Backlink Checker
FreeEvery referring domain, anchor text, and the follow/nofollow split for any site.
Open →Domain Authority Checker
FreeCheck any domain's authority score and compare it against your competitors.
Open →Rank Tracker
Free planSee every keyword you rank for, with daily movement and SERP feature detection.
Open →Local Map Rank
Free planGeo-grid scan showing your Google Maps position across your whole service area.
Open →Chrome Extension
Always freeAudit any page's on-page SEO in one click, without leaving the tab you're on.
Open →Why viewing your data is free
Most SEO tools meter the wrong thing. They cap how many keywords you can look at, which makes the product worse the more you use it. We cache data and share it, so reading it costs us nothing — and costs you nothing.
What each plan meters is how many times you pull fresh data from our providers per month, because those calls have a real price. Even on the free plan you get the full picture of your site; you just refresh it less often.
Free SEO tools FAQ
Are these SEO tools actually free?
The audit, backlink checker and domain authority checker run without an account. Rank tracking and local map scanning need a free account because they store history for your site over time. Nothing here needs a credit card to start.
What's the catch with free SEO tools?
Usually a hard row limit or a signup wall before you see anything. Ours is simpler: viewing your data is never metered. What each plan meters is how many times you can pull *fresh* data from our providers each month, because those calls cost us money.
Do I need the Chrome extension to use these?
No. Every tool works in the browser. The extension exists so you can audit a page without leaving it — useful when you're editing content — but it's one surface of the platform, not the whole thing.
How is this different from Semrush or Ahrefs?
Two things they don't offer at all: a geo-grid local map-pack tracker, and AI search visibility showing whether ChatGPT and Google AI Overviews cite your site. Plus a genuinely usable free tier.